CASE STUDY
Prentice Travel

We took the existing Prentice Travel website
and applied a range of the techniques mentioned on this page, causing them
to see an immediate spike in traffic.
The process is ongoing, so we continue to
monitor all the sites we do, making new recommendations where necessary.
This could be your agency. Contact
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Search Engine Optimisation
is the art of making sure you rank as high as possible when somebody is
looking for a holiday. With the large number of travel websites out there,
it's easy to get yourself lost among the throng. With Traveltek's Search
Engine Optimisation service, we make sure your site has all the ammunition
necessary to come out of the search engine gate with all guns blazing.
Targeted Pages
Doing a search on Google for the word "holidays" will give the user far more
results than they can reasonably deal with. This has resulted in users
becoming far more specific in their search queries, specifying departure
points, destinations, even dates. Deciding on specific types of search you'd
like to target, like those interested in going to Turkey, allows us to
tailor content specifically designed to catch those kinds of search. Agents
who concentrate on specific areas are much more likely to have success.
Customised Content
As well as making sure your site has all the necessary keywords, title tags
and page URLs, Traveltek can also create unique holiday content to
supplement any information you may already have. This allows your website to
stand out from the crowd, and differentiates you from all the other travel
websites that may be sharing similar bought-in content.
No Wild Claims
We're not going to guarantee a top 10 place for your website on Google and
Yahoo!, as companies that make wild claims of instant results rarely manage
to back them up. But by using Traveltek for your SEO, and marketing via
Traveller and
Commercial Controller, we
have no doubt you'll see a marked improvement in your enquires and booking
conversions.
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SERVICES
- We'll make
sure your site has all the necessary keywords, titles and sensible URLs
- We'll
rewrite your existing site text to be more search engine friendly
- We'll add
new pages targeted to your specialties
- We'll add
customised content to make your site different
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