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Traveltek, the market leaders in cruise retail & packaging technology today announces a long-term strategic partnership with new start up, CruiseAppy, providing a fully integrated mobile app solution to its platform for its global cruise customer base.

CruiseAppy brings together the mobile app customer inspiration, search & book, engagement and insight tools with API integrations to the Traveltek iSell CRM & iBos Back Office suite, which is widely used by cruise retailers throughout the world.

This allows all unique cruise, flight & hotel packages curated by an agency in the Traveltek platform to be featured on the app, along with full online booking for major cruise lines, synchronization and automation of quotation & booking data, payment of holiday balances & push of customer documentation into the app.

Each app is uniquely branded to the style of the Cruise retailer and made available on the Apple App Store & Google Play.

Increased Demand 

Cressida Sergeant, Chief Commercial Officer at Traveltek said “After much demand from our customers for app technology we are delighted to be partnering with CruiseAppy as a solution. This partnership offers a valuable new mobile sales and customer engagement channel for our existing customers, as well as broadening our product offering that will attract new clients to our wide range of services.

We have already worked well with CruiseAppy in case study projects which has demonstrated the combined power of Traveltek’s live availability & booking API within an app environment and formalising the partnership to include areas of CRM & Back Office brings significant benefits to all our cruise customers”

Peter Whittle, Co-Founder & CEO of CruiseAppy said: “This marks a significant milestone for CruiseAppy, which, since our move from incubation stage to full launch this month, has already generated great demand with new agents signing in the first weeks of launch. This partnership broadens the product portfolio for both Traveltek & CruiseAppy, while offering us access to a substantial number of potential new app clients.

“55% of holiday research now starts on a smartphone & 78% of all video is now watched via a smartphone. With these stats in mind,  this partnership gives a great opportunity to inspire cruisers and provide great customer engagement features via a mobile app that will ensure cruisers will keep coming back to the travel agency for all their cruise needs, again & again.”

World Travel Market  

Traveltek & CruiseAppy will be showcasing the partnership at World Travel Market, Stand TT506, 4th – 6th Nov 2019