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Traveltek Announces New Partnership with Industry Leaders in IT Automation Solutions, Traverse

Traveltek, the market leaders in travel packaging technology today announces a new long-term partnership with Traverse Associates Ltd, the main supplier for data warehouse and automation technologies within travel.

The partnership will allow Traveltek customers access to sophisticated, cutting-edge reporting that will increase efficiency and productivity. Cheshire-based Traverse has integrated advanced reporting and automation services with the Traveltek software, bringing the strengths of Traveltek’s award-winning travel booking platform (iSell) and Traverse’s automation and machine learning skills together.

Data insight is a huge requirement for Traveltek customers, and the new products will deliver an impactful and powerful BI (Business Intelligence) reporting suite. In addition, Inbox automation will provide a complete solution to the customer, automating matching of supplier confirmation documents within iSell (Traveltek’s core platform), and will automatically handle other inbox administrative tasks that currently take up a great deal of staff time.

Traveltek has already successfully piloted the Inbox automation software with an existing customer who is already benefiting from improved efficiencies.

John O’Neill, Managing Director at Traverse commented: “It’s a fantastic opportunity, and pleasure for us to work with Traveltek to expand the range of analysis and automation solutions that we can deliver”.

Mal Barritt, Chief Executive Officer at Traveltek says: “We understand the importance of travel companies being able to use technology to access and analyse data and streamline and enhance manually heavy processes. The partnership with Traverse is very exciting as it allows us to provide these tools to our customers, further supporting a frictionless sales booking process, and it builds on the existing Traveltek product offering.”